Saturday, April 5, 2014

Mass Exodus 2014 Madness

Many who attend Mass Exodus see it as a flawless event, complete with glitz, glamour and amazing designs. Just below this surface, is absolute chaos.  Maybe I am exaggerating, but there is a staggering amount of work to be done during, and even more prior to this one day event.  I would estimate in total approximately 800-900 people get involved with Mass Exodus which takes about 8 months to plan.  I was exceptionally impressed by the whole production and was lucky enough to see it all come to life.

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Hair and Makeup in the Coca Cola Courts at the Mattamy Athletic Centre.

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It was also an experience to be surrounded by models, everywhere. All day.

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Impromptu meetings happened as anxious team members wait for the Curator's announcement.  Basically, three teams were at a standstill until this announcement happened.  Stressful? Yes.

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Where all the magic happens.
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Armed models await their turn on the stage.  Seriously, they had swords and everything.
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Mass Exodus is a machine, navigated by the Executive Committee.  Left to right: Aleni Cronkwright the Assistant Producer, Estefania Giraldo the Art Director, Casandra DeBartolo the Communications Director, Reuben Cisneros the Creative Director, and Serena Giancola the Producer.

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Blurred photo alert!  But this cake needed to have it's time to shine.

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